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Media Insights & Innovations

Stay ahead with the latest insights from the media world – covering advertising, publishing, broadcasting, and digital transformation shaping the Middle East’s media ecosystem.

ChatGPT Ads Expand Across MENA as OpenAI Scales Global Advertising Business
Media

ChatGPT Ads Expand Across MENA as OpenAI Scales Global Advertising Business

September 3, 2026
ChatGPT Ads, MENA, OpenAI
ITP Media Group secures major acquisition of APAC’s Heart Media Group sparking international expansion across Asia
Media

ITP Media Group secures major acquisition of APAC’s Heart Media Group sparking international expansion across Asia

September 3, 2026
Acquisition, Heart Media Group, ITP Media Group
Salam and UnifyApps Sign MoU to Accelerate AI Adoption Across Saudi Arabia’s Government and Enterprise Sectors
Media

Salam and UnifyApps Sign MoU to Accelerate AI Adoption Across Saudi Arabia’s Government and Enterprise Sectors

September 2, 2026
AI, Salam, UnifyApps
Walther Kranz Partners with schoesslers to Build Germany–Türkiye–UAE Communications Corridor
Media

Walther Kranz Partners with schoesslers to Build Germany–Türkiye–UAE Communications Corridor

August 31, 2026
Partnership, schoesslers, Walther Kranz
NetApp to Showcase how the NetApp Platform Enables AI-ready Data, Unified Storage, Proactive Protection and Complete Control at LEAP 2026 ​
Media

NetApp to Showcase how the NetApp Platform Enables AI-ready Data, Unified Storage, Proactive Protection and Complete Control at LEAP 2026 ​

August 31, 2026
AI, LEAP 2026, NetApp
From AI pilots to enterprise scale: Deloitte Middle East returns to LEAP 2026
Media

From AI pilots to enterprise scale: Deloitte Middle East returns to LEAP 2026

August 31, 2026
AI, Deloitte, LEAP 2026
Salesforce and Anthropic Announce Claudeforce: The #1 AI Meets the #1 AI CRM
Media

Salesforce and Anthropic Announce Claudeforce: The #1 AI Meets the #1 AI CRM

August 28, 2026
AI, Anthropic, Claudeforce, CRM, Salesforce
State of the Nation Q2 of 2026: UAE and KSA Consumer Markets Show Increasingly Digital, Polarized and Category-Led Growth
Media

State of the Nation Q2 of 2026: UAE and KSA Consumer Markets Show Increasingly Digital, Polarized and Category-Led Growth

August 27, 2026
Media, NielsenIQ, Report, State of the Nation
Creators HQ, Amazon Ads open applications for region’s first-of-its-kind Amazon Creators Foundry
Media

Creators HQ, Amazon Ads open applications for region’s first-of-its-kind Amazon Creators Foundry

August 27, 2026
1Billion Followers Summit, Amazon Ads, Creators HQ
Topping AED1.5 billion in contracts in H1 2026, Mada Media reinforces role in developing Dubai’s out-of-home advertising sector
Media

Topping AED1.5 billion in contracts in H1 2026, Mada Media reinforces role in developing Dubai’s out-of-home advertising sector

August 26, 2026
Advertising, Mada Media, OOh
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