Category Insight

Media Insights & Innovations

Stay ahead with the latest insights from the media world – covering advertising, publishing, broadcasting, and digital transformation shaping the Middle East’s media ecosystem.

UAE shoppers want AI to find the deal, not close it: just 19% comfortable letting it buy for them
Media

UAE shoppers want AI to find the deal, not close it: just 19% comfortable letting it buy for them

October 16, 2026
Media, Report, YouGov
MediaGo Launches Mobile DOOH Advertising Platform in Jeddah
Media

MediaGo Launches Mobile DOOH Advertising Platform in Jeddah

October 16, 2026
Advertising, DOOH, MediaGo
Inception42 launches Alpha, transforming investment decision-making with AI
Media

Inception42 launches Alpha, transforming investment decision-making with AI

October 14, 2026
AI, Alpha, Inception42, Investment
It’s Showtime: TBWA\RAAD and D&AD Turn Dubai HQ into a Launchpad for the Region’s Next Creative Stars
Media

It’s Showtime: TBWA\RAAD and D&AD Turn Dubai HQ into a Launchpad for the Region’s Next Creative Stars

October 13, 2026
Blood Portfolio Review, D&AD, TBWA\RAAD
talabat Names du Pay Digital Wallet Partner for Riders in UAE
Media

talabat Names du Pay Digital Wallet Partner for Riders in UAE

October 13, 2026
du Pay, Partnership, talabat
Dubai Lynx announces its 2026 Award winners as Creativity Week draws to a close
Media

Dubai Lynx announces its 2026 Award winners as Creativity Week draws to a close

October 12, 2026
Award, Dubai Lynx
Publicis KSA and Saudia Take Flight Again with Historic Grand Prix Wins at Dubai Lynx 2026
Media

Publicis KSA and Saudia Take Flight Again with Historic Grand Prix Wins at Dubai Lynx 2026

October 12, 2026
Awards, Dubai Lynx 2026, Publicis KSA, Saudi Airlines
Saatchi & Saatchi ME Crowned MENA Agency of the Year at Dubai Lynx 2026
Media

Saatchi & Saatchi ME Crowned MENA Agency of the Year at Dubai Lynx 2026

October 9, 2026
Agency of the Year, Dubai Lynx 2026, Saatchi & Saatchi ME
Panda Partners with Spike and GoWit to Power the Next Phase of E-Commerce Media in Saudi Arabia
Media

Panda Partners with Spike and GoWit to Power the Next Phase of E-Commerce Media in Saudi Arabia

October 8, 2026
GoWit, Panda, Spike
Tales & Heads Becomes Communications Partner for MG Motor Middle East
Media

Tales & Heads Becomes Communications Partner for MG Motor Middle East

October 8, 2026
Communications, MG Motor, Partner, Tales & Heads
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