Category Insight

Media Insights & Innovations

Stay ahead with the latest insights from the media world – covering advertising, publishing, broadcasting, and digital transformation shaping the Middle East’s media ecosystem.

bibigo Appoints PurpleGlo for Experiential and Shopper Marketing Across the GCC
Media

bibigo Appoints PurpleGlo for Experiential and Shopper Marketing Across the GCC

October 26, 2026
bibigo, marketing, PurpleGlo
Otech and Publicis Sapient Explore Collaboration to Accelerate Enterprise AI Adoption
Media

Otech and Publicis Sapient Explore Collaboration to Accelerate Enterprise AI Adoption

October 23, 2026
AI, Collaboration, Otech, Publicis Sapient
WPP Media Announces the Third Edition of NextM in MENA: “Uncharted”
Media

WPP Media Announces the Third Edition of NextM in MENA: “Uncharted”

October 23, 2026
NextM, Uncharted, WPP Media
Omnicom Media Awarded Global Lavazza Media Business
Media

Omnicom Media Awarded Global Lavazza Media Business

October 23, 2026
Business, Lavazza, Media, Omnicom Media
HYVE Launches in Dubai and Riyadh with a Media Model Built for Growth
Media

HYVE Launches in Dubai and Riyadh with a Media Model Built for Growth

October 22, 2026
Dubai, HYVE, Media, Riyadh
Multiply Media Group Expands Its Inventory Network into the U.S. Through OUTFRONT’s Premium IRL Media Assets
Media

Multiply Media Group Expands Its Inventory Network into the U.S. Through OUTFRONT’s Premium IRL Media Assets

October 21, 2026
Expansion, Media, Multiply Media Group, Network
Precision Media by Majid Al Futtaim Redefines Regional Advertising at Inaugural Retail Media Summit
Media

Precision Media by Majid Al Futtaim Redefines Regional Advertising at Inaugural Retail Media Summit

October 21, 2026
Majid Al Futtaim, Precision Media, Retail Media Summit
Ruder Finn Atteline takes on Mercedes-Benz communications brief spanning 106 markets
Media

Ruder Finn Atteline takes on Mercedes-Benz communications brief spanning 106 markets

October 20, 2026
, integrated communications, Mercedes-Benz Cars Middle East, Ruder Finn, Ruder Finn Atteline
ERM Appoints Sophia Sheikh as Director to Lead Middle East Strategic Communications
Media

ERM Appoints Sophia Sheikh as Director to Lead Middle East Strategic Communications

October 20, 2026
communications appointment, Emily Luscombe, ERM, Middle East, Sophia Sheikh, strategic communications, sustainability communications, World Future Energy Summit
The Growth Gap: Why Marketers Keep Making the Same Media Decisions
Media

The Growth Gap: Why Marketers Keep Making the Same Media Decisions

October 16, 2026
Marketers, The Growth Gap, The Trade Desk
1 2 3 … 50

Explore Our Coverage

Connect With Us

Linkedin Youtube Facebook
Scroll to Top