Category Insight

Media Insights & Innovations

Stay ahead with the latest insights from the media world – covering advertising, publishing, broadcasting, and digital transformation shaping the Middle East’s media ecosystem.

IKEA Alsulaiman Appoints FP7 McCANN as Creative Agency of Record Across Saudi Arabia and Bahrain
Media

IKEA Alsulaiman Appoints FP7 McCANN as Creative Agency of Record Across Saudi Arabia and Bahrain

July 27, 2026
Agency Of Record, FP7 McCANN, ikea, Media
MCH Global Launches ‘Decoded’ to Help Brands Build Authentic Connections with Gen Z and Gen Alpha
Media

MCH Global Launches ‘Decoded’ to Help Brands Build Authentic Connections with Gen Z and Gen Alpha

July 27, 2026
Decoded, Insights, MCH Global
Qiddiya City Launches ‘Powered by Play’ as Research Reveals Saudis Lead the World in Recognizing Play’s Potential
Media

Qiddiya City Launches ‘Powered by Play’ as Research Reveals Saudis Lead the World in Recognizing Play’s Potential

July 27, 2026
Powered by Play', Qiddiya, Research
Dubai CommerCity Partners with NQuBator to Launch Digital Commerce Startup Incubation Programme
Media

Dubai CommerCity Partners with NQuBator to Launch Digital Commerce Startup Incubation Programme

July 24, 2026
Dubai CommerCity, NQuBator, Partnership
Omnicom Media Retains Uber’s Global Media Business, Expands Brazil and Sports Marketing Remit
Media

Omnicom Media Retains Uber’s Global Media Business, Expands Brazil and Sports Marketing Remit

July 23, 2026
Omnicom Media, PHD, Uber
e& UAE and Core42 partner to deliver sovereign AI infrastructure at scale
Media

e& UAE and Core42 partner to deliver sovereign AI infrastructure at scale

July 23, 2026
AI, Core42, e& UAE, Partnership
TBWA\RAAD Ranks Among the Best Workplaces in Media, Advertising & Marketing™ 2026
Media

TBWA\RAAD Ranks Among the Best Workplaces in Media, Advertising & Marketing™ 2026

July 21, 2026
Advertising, marketing, Media, TBWA\RAAD, Workplace
Federal Tax Authority launches Emirates Majalis initiative to enhance direct communication with UAE citizens
Media

Federal Tax Authority launches Emirates Majalis initiative to enhance direct communication with UAE citizens

July 17, 2026
communication, Emirates, Federal Tax Authority, UAE
Yatra Online Partners with Kanoo Travel to Expand Enterprise Travel Business in the Middle East
Media

Yatra Online Partners with Kanoo Travel to Expand Enterprise Travel Business in the Middle East

July 15, 2026
Kanoo Travel, Partnership, Yatra Online
Abu Dhabi Businesswomen Council and Publicis Groupe Middle East Launch Second Edition of Ra’idah to Accelerate the Growth of Women-Led SMEs in Abu Dhabi
Media Uncategorized

Abu Dhabi Businesswomen Council and Publicis Groupe Middle East Launch Second Edition of Ra’idah to Accelerate the Growth of Women-Led SMEs in Abu Dhabi

July 14, 2026
Abu Dhabi Businesswomen Council, Media, Publicis Groupe, Ra'idah
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