Category Insight

Media Insights & Innovations

Stay ahead with the latest insights from the media world – covering advertising, publishing, broadcasting, and digital transformation shaping the Middle East’s media ecosystem.

adidas Brings Rocket League-Inspired Football Experience to UAE Ahead of FIFA World Cup 2026
Media

adidas Brings Rocket League-Inspired Football Experience to UAE Ahead of FIFA World Cup 2026

June 11, 2026
adidas, FIFA World Cup 2026, Rocket League
Dani Richa Transitions to Non-Executive Chairman Role at Impact BBDO
Media

Dani Richa Transitions to Non-Executive Chairman Role at Impact BBDO

June 11, 2026
Chairman, Dani Richa, Impact BBDO
Ruder Finn Atteline Expands Service Portfolio with New Culture & Education Practice and RF Publicity Offering
Media

Ruder Finn Atteline Expands Service Portfolio with New Culture & Education Practice and RF Publicity Offering

June 11, 2026
Culture & Education practice, Media, RF Publicity., Ruder Finn Atteline
Spotify Rolls Out Podcast Clips Feature in the UAE to Boost Podcast Discovery and Sharing
Media

Spotify Rolls Out Podcast Clips Feature in the UAE to Boost Podcast Discovery and Sharing

June 10, 2026
Feartures, Spotify, UAE
KPMG And Anthropic Sign Global Alliance and launch Digital Gateway Powered by Claude
Media

KPMG And Anthropic Sign Global Alliance and launch Digital Gateway Powered by Claude

June 10, 2026
Anthropic, KPMG
North Seventy Five Expands Operations into Abu Dhabi, Strengthening Its UAE Presence
Media

North Seventy Five Expands Operations into Abu Dhabi, Strengthening Its UAE Presence

June 9, 2026
Expansion, North Seventy Five, UAE
Jordan Tourism Board Appoints FP7 McCANN UAE & Initiative MENAT for Creative and Media Mandate
Media

Jordan Tourism Board Appoints FP7 McCANN UAE & Initiative MENAT for Creative and Media Mandate

June 9, 2026
Creative, FP7 McCANN, Jordan Tourism, Mandate, Media
Mada Media awards concession for 21 digital Unipoles along Sheikh Zayed Road as part of efforts to enhance Dubai’s urban landscape and smart OOH ecosystem
Media

Mada Media awards concession for 21 digital Unipoles along Sheikh Zayed Road as part of efforts to enhance Dubai’s urban landscape and smart OOH ecosystem

June 8, 2026
Hypermedia, Mada Media, Tender
Salesforce Signs Definitive Agreement to Acquire Contentful
Media

Salesforce Signs Definitive Agreement to Acquire Contentful

June 8, 2026
Acquisition, Agreement, Contentful, Salesforce
du Launches $50 Million Venture Fund with Shorooq to Support Emerging Tech Startups Across the UAE and Region
Media

du Launches $50 Million Venture Fund with Shorooq to Support Emerging Tech Startups Across the UAE and Region

June 8, 2026
du, Investment, Venture
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