Category Insight

Media Insights & Innovations

Stay ahead with the latest insights from the media world – covering advertising, publishing, broadcasting, and digital transformation shaping the Middle East’s media ecosystem.

Omnicom Media Appoints Ellen Griffin Global Brand President of OMD
Media

Omnicom Media Appoints Ellen Griffin Global Brand President of OMD

March 18, 2026
Appointment, OMD
Adpro& Group Wins Fine Tissues Mandate Across the Levant Region
Media

Adpro& Group Wins Fine Tissues Mandate Across the Levant Region

March 18, 2026
Adpro, levant, Mandate, OMD
Mada Media organises the official ceremony for the agreement granting the naming rights of “National Paints” Station
Media

Mada Media organises the official ceremony for the agreement granting the naming rights of “National Paints” Station

March 17, 2026
Dubai Metro, National Paints, OOH Advertising, RTA
PropertyPistol Appoints Hemant Bajaj as Chief Marketing Officer
Media

PropertyPistol Appoints Hemant Bajaj as Chief Marketing Officer

March 16, 2026
Hemant Bajaj, PropertyPistol, proptech India
Rotana Media Group Renews Advertising Partnership with Extend Group for TV Channels
Media

Rotana Media Group Renews Advertising Partnership with Extend Group for TV Channels

March 16, 2026
Arab media industry, Extend Group, media advertising Middle East, Rotana Media Group
G42 and Publicis Sapient Explore AI-First Joint Venture for UAE and Global South
Media

G42 and Publicis Sapient Explore AI-First Joint Venture for UAE and Global South

March 16, 2026
AI-First JV for UAE, G42, Publicis Sapient
AdsWizz and NextAud.io Expand Podcast Advertising Reach Across MENA
Media

AdsWizz and NextAud.io Expand Podcast Advertising Reach Across MENA

March 16, 2026
AdsWizz Inc., Egypt, NextAud.io, United Arab Emirates
NEXA appoints Siddhanth Valecha as Chief Growth Officer
Media

NEXA appoints Siddhanth Valecha as Chief Growth Officer

March 13, 2026
Digital Marketing, NEXA, Siddhanth Valecha
Yassir Acquires Kawarizmi to Accelerate Its Retail Media and AdTech Expansion Across EMEA and Global Diasporas
Media

Yassir Acquires Kawarizmi to Accelerate Its Retail Media and AdTech Expansion Across EMEA and Global Diasporas

March 13, 2026
Kawarizmi adtech, programmatic advertising EMEA, retail media network, Yassir acquisition
Expo 2030 Riyadh Appoints OMD MENA as Lead Media Agency
Media

Expo 2030 Riyadh Appoints OMD MENA as Lead Media Agency

March 13, 2026
Expo 2030 Riyadh, OMD MENA
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