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Media Insights & Innovations

Stay ahead with the latest insights from the media world – covering advertising, publishing, broadcasting, and digital transformation shaping the Middle East’s media ecosystem.

PUMA Brings Its Global Lounge Experience To Dubai With The City’s Creative Culture Set As The Centre

PUMA Brings Its Global Lounge Experience To Dubai With The City’s Creative Culture Set As The Centre

Dubai, United Arab Emirates — 16 December 2025 - PUMA brought one of its most...
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Gulf News Partners With Manifest Marketing To Strengthen India Advertiser Outreach

Gulf News Partners With Manifest Marketing To Strengthen India Advertiser Outreach

Gulf News has announced the appointment of Manifest Marketing Management LLC, Dubai, to lead the...
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Publicis Groupe Middle East Partners With Sheraa As Media Partner To Empower Female Entrepreneurs

Publicis Groupe Middle East Partners With Sheraa As Media Partner To Empower Female Entrepreneurs

Dubai, United Arab Emirates, 15 December 2025 - Publicis Groupe Middle East has announced a...
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MENA’s Ad Market to Grow 8% in 2025 as Digital Takes a 66% Share: WPP Media TYNY Forecast

MENA’s Ad Market to Grow 8% in 2025 as Digital Takes a 66% Share: WPP Media TYNY Forecast

The Middle East and North Africa advertising market is set for steady expansion in 2025,...
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Louvre Abu Dhabi Appoints All About Brands As Creative And Marketing Agency of Record

Louvre Abu Dhabi Appoints All About Brands As Creative And Marketing Agency of Record

Louvre Abu Dhabi has selected All About Brands as its creative and marketing agency of...
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Global Live Entertainment Leader Moment Factory Expands To Abu Dhabi To Power Cultural And Tourism Mega-Projects

Global Live Entertainment Leader Moment Factory Expands To Abu Dhabi To Power Cultural And Tourism Mega-Projects

Abu Dhabi, December 11, 2025 - Moment Factory, the global entertainment studio renowned for transforming...
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House Of Comms Wins Careem PR Mandate

House Of Comms Wins Careem PR Mandate

Careem, the region’s leading “Everything App,” has named integrated strategic communications agency House of Comms...
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Holcim UAE Appoints Catch Communications As Communications Partner

Holcim UAE Appoints Catch Communications As Communications Partner

Holcim UAE has named Catch Communications as its official communications consultancy, marking a strategic move...
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MCH Global Expands Middle East Footprint With New Office In Saudi Arabia

MCH Global Expands Middle East Footprint With New Office In Saudi Arabia

MCH Global, the experiential agency under Switzerland’s MCH Group, has strengthened its regional presence with...
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30 Years Of Iconic Buildings And Beautiful Homes: Jotun Abu Dhabi To Invest AED 400 Million In Next Chapter

30 Years Of Iconic Buildings And Beautiful Homes: Jotun Abu Dhabi To Invest AED 400 Million In Next Chapter

Abu Dhabi, UAE – Jotun is commemorating 30 years of operations in Abu Dhabi, marking...
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