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Media Insights & Innovations
Stay ahead with the latest insights from the media world – covering advertising, publishing, broadcasting, and digital transformation shaping the Middle East’s media ecosystem.
Melon Online Takes On Digital Marketing Mandate For Society by SoFleur
Melon Online has been appointed to spearhead the digital marketing efforts for Society by SoFleur,...
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NextWhat Advertising Wins Exclusive Marketing Mandate For ONEVASCO At Wafi Mall
NextWhat Advertising has been awarded the exclusive marketing mandate for ONEVASCO, the premium concierge service...
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Yango Ads Celebrates Excellence In Marketing As Category Sponsor At The 2025 MENA Effie Awards
Dubai, UAE - 29 December 2025 - Yango Ads, the ad tech division of Yango...
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TOD Appoints Golin MENA As Regional PR Partner
Golin MENA has been named the regional public relations partner for TOD, the sports and...
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Careem Expands In-App Advertising Into Smart OOH Through Flyby Partnership
Careem has announced a new partnership with smart out-of-home (OOH) advertising company Flyby to take...
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iQIYI And UAE’s BRIDGE Alliance Forge Strategic Partnership To Build A Media Technology Ecosystem
Abu Dhabi, United Arab Emirates, Tuesday 23 December 2025 — During the BRIDGE Summit 2025...
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Celebrating 20 Years, Mobily Launches ‘Ever Closer – منك أقرب’ In Collaboration With FP7 McCann Riyadh – A Truth-Led Brand Platform Rooted In Saudi Storytelling And The Language Of Human Connection
23rd December 2025 – Riyadh, KSA | Mobily marked its 20th Anniversary by unveiling an...
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StickyGinger Secures PR Mandate For Dubai Autodrome
StickyGinger has been named the public relations partner for Dubai Autodrome, handling communications for the...
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Webook.com Strengthens UAE Footprint, Bringing World-Class Entertainment Experiences
Dubai, UAE, 22 December 2025: Webook.com, one of the fastest-growing platforms for booking lifestyle and...
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“Kuwait Innovation Center” And “Keeta” Launch Kee Program To Support And Empower Local SMEs
Kuwait City, Kuwait – 22 December 2025: Kuwait Innovation Center (KIC) and Keeta announced today...
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