Publsh Group has strengthened its communications division with the addition of two new clients — Pinpoint Fitness and Emirates Developments — further expanding its presence across the fitness and real estate sectors in the UAE.
The latest account wins reflect the agency’s growing footprint in industries that are playing a significant role in shaping the region’s future growth and development.
Commenting on the new partnerships, Kushal Desai, Managing Director and Founder, Publsh Group, said: “These wins capture exactly what sits at the heart of Publsh’s DNA, partnering with ambitious brands and helping tell stories that shape industries, spark conversations, and drive meaningful growth.”
Pinpoint Fitness, widely recognized as a leading youth-focused parkour and obstacle-training brand in the UAE, is currently undergoing a major expansion. Following the success of its three Dubai facilities, the company recently launched its first centre in Abu Dhabi at Deerfields Mall and expanded internationally with its inaugural franchise in Nairobi, Kenya.
As part of the partnership, Publsh Group will oversee communications efforts as Pinpoint Fitness continues to grow its child development and training model across new markets.
In the real estate sector, Publsh has also been appointed by Emirates Developments, an Abu Dhabi-based developer known for collaborating with renowned hospitality, fashion, and lifestyle brands to deliver distinctive residential experiences.
Speaking on the new client additions, Sagar Chotrani, CEO and Founder, Publsh Group, added: “Pinpoint and Emirates Developments are both building for the future, with bold visions and tremendous potential ahead. Working alongside brands that are creating real impact is what inspires us, and it’s the kind of work we are most passionate about.”
The latest wins follow Publsh Group’s recent appointment as the exclusive PR and media partner for performance apparel brand SQUATWOLF for 2026, further reinforcing the agency’s growth trajectory across the region.
Read more: Publsh Group Appoints Fatema Ali as Director of Social Media
