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Media Insights & Innovations

Stay ahead with the latest insights from the media world – covering advertising, publishing, broadcasting, and digital transformation shaping the Middle East’s media ecosystem.

Moving Walls Establishes Middle East Hub To Drive Connected DOOH Growth
Media

Moving Walls Establishes Middle East Hub To Drive Connected DOOH Growth

January 9, 2026
DOOH, Middle East, Moving Walls
RAKBANK Receives In-Principle Approval To Launch An AED-Backed Stablecoin
Media

RAKBANK Receives In-Principle Approval To Launch An AED-Backed Stablecoin

January 7, 2026
Central Bank of the UAE, RAKBANK, Stablecoin
Official Launch Of Keeta’s On-Demand Delivery Operations In The Kingdom Of Bahrain
Media

Official Launch Of Keeta’s On-Demand Delivery Operations In The Kingdom Of Bahrain

January 5, 2026
Bahrain, Delivery, Keeta
Melon Online Takes On Digital Marketing Mandate For Society by SoFleur
Media

Melon Online Takes On Digital Marketing Mandate For Society by SoFleur

December 31, 2025
Mandate, Melon Online, Society by SoFleur
NextWhat Advertising Wins Exclusive Marketing Mandate For ONEVASCO At Wafi Mall
Media

NextWhat Advertising Wins Exclusive Marketing Mandate For ONEVASCO At Wafi Mall

December 30, 2025
Mandate, marketing, NextWhat Advertising, ONEVASCO
Yango Ads Celebrates Excellence In Marketing As Category Sponsor At The 2025 MENA Effie Awards
Media

Yango Ads Celebrates Excellence In Marketing As Category Sponsor At The 2025 MENA Effie Awards

December 29, 2025
Effie Awards, MENA, Yango Ads
TOD Appoints Golin MENA As Regional PR Partner
Media

TOD Appoints Golin MENA As Regional PR Partner

December 26, 2025
Golin MENA, PR, TOD
Careem Expands In-App Advertising Into Smart OOH Through Flyby Partnership
Media

Careem Expands In-App Advertising Into Smart OOH Through Flyby Partnership

December 24, 2025
Careem, Flyby, Partnership
iQIYI And UAE’s BRIDGE Alliance Forge Strategic Partnership To Build A Media Technology Ecosystem
Media

iQIYI And UAE’s BRIDGE Alliance Forge Strategic Partnership To Build A Media Technology Ecosystem

December 23, 2025
BRIDGE Alliance, iQIYI, Media, Technology
Celebrating 20 Years, Mobily Launches ‘Ever Closer – منك أقرب’ In Collaboration With FP7 McCann Riyadh – A Truth-Led Brand Platform Rooted In Saudi Storytelling And The Language Of Human Connection
Media

Celebrating 20 Years, Mobily Launches ‘Ever Closer – منك أقرب’ In Collaboration With FP7 McCann Riyadh – A Truth-Led Brand Platform Rooted In Saudi Storytelling And The Language Of Human Connection

December 23, 2025
Ever Closer, FP7McCann, Mobily
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