Category Insight

Media Insights & Innovations

Stay ahead with the latest insights from the media world – covering advertising, publishing, broadcasting, and digital transformation shaping the Middle East’s media ecosystem.

Careem Expands In-App Advertising Into Smart OOH Through Flyby Partnership
Media

Careem Expands In-App Advertising Into Smart OOH Through Flyby Partnership

December 24, 2025
Careem, Flyby, Partnership
iQIYI And UAE’s BRIDGE Alliance Forge Strategic Partnership To Build A Media Technology Ecosystem
Media

iQIYI And UAE’s BRIDGE Alliance Forge Strategic Partnership To Build A Media Technology Ecosystem

December 23, 2025
BRIDGE Alliance, iQIYI, Media, Technology
Celebrating 20 Years, Mobily Launches ‘Ever Closer – منك أقرب’ In Collaboration With FP7 McCann Riyadh – A Truth-Led Brand Platform Rooted In Saudi Storytelling And The Language Of Human Connection
Media

Celebrating 20 Years, Mobily Launches ‘Ever Closer – منك أقرب’ In Collaboration With FP7 McCann Riyadh – A Truth-Led Brand Platform Rooted In Saudi Storytelling And The Language Of Human Connection

December 23, 2025
Ever Closer, FP7McCann, Mobily
StickyGinger Secures PR Mandate For Dubai Autodrome
Media

StickyGinger Secures PR Mandate For Dubai Autodrome

December 23, 2025
Dubai Autodrome, Mandate, StickyGinger
Webook.com Strengthens UAE Footprint, Bringing World-Class Entertainment Experiences
Media

Webook.com Strengthens UAE Footprint, Bringing World-Class Entertainment Experiences

December 22, 2025
UAE, Webook.com
“Kuwait Innovation Center” And “Keeta” Launch Kee Program To Support And Empower Local SMEs
Media

“Kuwait Innovation Center” And “Keeta” Launch Kee Program To Support And Empower Local SMEs

December 22, 2025
Keeta, Kuwait Innovation Center, Technology
Jeep® Brand Unveils The 7 Wonders Of The UAE As Chosen By The People
Media

Jeep® Brand Unveils The 7 Wonders Of The UAE As Chosen By The People

December 17, 2025
7 Wonders, Jeep, UAE
Careem’s 2025 Trends Report
Media

Careem’s 2025 Trends Report

December 17, 2025
Careem, everything app, mobility platform, report 2025
Arab Stories And Sport Take Centre Stage As TOD Celebrates Qatar National Day
Media

Arab Stories And Sport Take Centre Stage As TOD Celebrates Qatar National Day

December 17, 2025
Middle East, Qatar National Day, TOD
Salesforce And AWS Deepen Collaboration To Launch Agentforce 360 For AWS, Driving Faster, Safer AI Success For Enterprises
Media

Salesforce And AWS Deepen Collaboration To Launch Agentforce 360 For AWS, Driving Faster, Safer AI Success For Enterprises

December 16, 2025
Agentforce 360, AWS, Salesforce
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