Doha, Qatar – February 06, 2026: TOD, the leading entertainment and sports streaming platform by beIN MEDIA GROUP, will bring Super Bowl LX to fans across the region live and free of charge. Viewers can register a TOD account and watch the game without an active subscription, enabling both new and existing users to experience one of the most-watched sporting events in the world.
The NFL postseason has delivered high-intensity action en route to Super Bowl LX, which will air in the U.S. on Sunday, February 8 (Qatar: early hours of Monday, February 9). The AFC champions, the New England Patriots, will face the NFC champions, the Seattle Seahawks, in the winner-takes-all final at Levi’s Stadium, with kickoff scheduled for 6:30 p.m. ET (2:30 a.m. Qatar time).
Beyond the championship game, Super Bowl weekend has become a global cultural moment, blending elite sport with world-class entertainment. This year’s opening ceremony will feature rock legends Green Day, setting the tone for a landmark night on and off the field.
Halftime Show Spotlight:
The Super Bowl LX Halftime Show will be headlined by global music icon, Bad Bunny, fresh from his 2026 Grammy Award win for Album of the Year. One of the most-streamed artists in the world, Bad Bunny’s performance is expected to deliver a high-impact cultural moment on the biggest stage in sport.
The 2025-26 NFL season has continued to underline the league’s global appeal, combining evolving on-field strategies with the rise of a new generation of star players. International interest remains strong, with the season averaging 18.7 million viewers per game, marking the second-highest season average on record and representing a 10% increase year-on-year.
Commenting on the broadcast, John-Paul McKerlie, Vice-President of Marketing, Sales & Content at TOD, said: “With millions of viewers expected worldwide, Super Bowl weekend remains one of the defining moments on the global sports calendar. This year, we are proud to bring Super Bowl LX live and free to fans across MENA, ensuring everyone can be part of the experience on TOD.”
As part of its broader sports portfolio, TOD continues to deliver leading international competitions across multiple disciplines, including the Australian Open, Formula 1, and the FIFA World Cup 2026, ensuring fans across MENA can access the world’s most significant live sporting events.
