StickyGinger has been named the official public relations partner for the Ras Al Khaimah Tourism Development Authority (RAKTDA) in the GCC region.
With immediate effect, the agency will act as the communications representative for RAKTDA, managing media relations, handling press queries, and driving strategic communication initiatives across the Gulf Cooperation Council markets.
The Ras Al Khaimah Tourism Development Authority is actively working to strengthen the emirate’s tourism ecosystem and position Ras Al Khaimah as a premier global destination for both leisure and business travellers. As part of its long-term tourism strategy, the authority is targeting 3.5 million visitors annually by 2030.
In addition to tourism growth, the authority is focused on encouraging sustainable investments and improving overall living standards for residents in the emirate.
Tourism in Ras Al Khaimah recorded a milestone year recently, with the emirate welcoming 1.35 million overnight visitors — marking a 6 percent year-on-year growth. Tourism revenue expanded at an even faster pace, rising by 12 percent as the destination prepares for the launch of the highly anticipated Wynn Al Marjan Resort, the UAE’s first integrated gaming resort, scheduled to open in 2027.
As the newly appointed PR partner, StickyGinger will lead strategic communications for RAKTDA in the GCC, supporting the authority’s efforts to enhance regional visibility and engagement.
StickyGinger is recognised for developing impactful campaigns that help leading global brands build meaningful connections with key audiences. The agency combines creative strategy with expertise in PR, social media, digital, and integrated communications to amplify brand narratives.
Earlier in 2026, StickyGinger expanded its client portfolio by securing the social media mandate for Marks & Spencer Middle East and Watsons GCC under the Al-Futtaim Group. The agency also won the PR mandate for the fourth edition of BRED Abu Dhabi and was appointed PR partner for Dubai Autodrome, managing communications for the venue’s 2025–2026 season.
Read more: StickyGinger Secures Marks & Spencer Middle East, Watsons GCC And BRED Abu Dhabi Mandates
