MOBILISE, the independent global B2B marketing agency trusted by top enterprise and technology brands, has strengthened its international footprint with the launch of a new office in Dubai. The move marks a significant step in its global expansion strategy and enhances its ability to serve fast-growing markets across the Middle East and Sub-Saharan Africa (SSA).
With digital transformation and technology-led investments rising rapidly throughout the region, the Dubai hub will enable MOBILISE to deliver strategic consulting, creative solutions, and digital execution with deeper regional relevance while maintaining global standards.
“Dubai has become a global intersection for technology, capital, and ambitious enterprise,” said Kamal Krishna, CEO, MOBILISE. “Establishing our presence here allows us to partner more deeply with organisations expanding across EMEA and SSA — bringing the clarity, creative rigor, and execution discipline that our clients rely on across Asia and North America.”
The new office will support the agency’s core service areas, including:
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B2B demand generation
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Go-to-market and audience strategy
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Integrated campaigns and content
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Digital experience and creative production
The expansion strengthens MOBILISE’s vision of serving as a unified global B2B marketing partner, enabling stronger alignment for brands operating across multiple geographies.
Chitra Iyengar, General Manager – India & South Asia, will now additionally lead operations across the Middle East and Sub-Saharan Africa.
“Our ambition is to build a regional team that reflects Dubai’s diversity, ambition, and pace,” she said. “We’re bringing together strategists, creatives, and technologists who understand local market nuance yet operate with a global mindset. This expansion is about being closer, faster, and more deeply embedded with the clients we serve.”
MOBILISE has already established a strong footprint in the region, having executed notable enterprise initiatives — including a large-scale tech activation at one of Dubai’s most iconic landmarks and a strategic go-to-market program in Saudi Arabia.
With its presence now spanning India, Singapore, the United States, and the UAE, MOBILISE continues to grow as a trusted strategic partner for technology, financial services, and healthcare brands navigating transformation and multi-market expansion.
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