Brazen MENA has announced a series of new client partnerships, further strengthening its portfolio of lifestyle-focused brands across luxury, hospitality, FMCG and consumer technology sectors.
Within hospitality, the agency has been appointed by the all-inclusive resort S/O Ras Al Khaimah as its communications partner.
In the FMCG space, Brazen MENA will support the regional growth of Oodles of Doodles, a children-designed flavoured water brand. The agency will lead public relations and influencer marketing initiatives to help build awareness and expand the brand’s presence in the region.
The agency has also reinforced its F&B credentials after being selected by Al Safadi Hospitality to manage communications for its newly established hospitality umbrella. The partnership includes communications for the parent brand, expansion of its concepts such as Oventine and Table 25, and the flagship Al Safadi restaurant brand across the UAE.
Additionally, Brazen MENA has been chosen by Belkin to support the company’s communications in the UAE and Saudi Arabia. The remit will focus on strengthening awareness of the California-based accessories brand’s portfolio spanning power, protection, productivity, connectivity and audio solutions.
“Opening the year with this calibre of brands reflects the confidence clients place in our approach and the value of true partnership. They choose us for communications that prioritise quality, deliver measurable results and build long-term reputation. We’re proud to work with ambitious brands that are innovating, growing and shaping the future of their industries,” said Louise Jacobson, Managing Partner at Brazen MENA.
The agency aims to continue its momentum across the GCC by delivering culturally relevant and future-ready communications strategies for both new and existing clients.
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